How it Works
Data that uncovers what’s interrupting revenue growth and a team that builds a custom strategy to get it back on track.
Measuring the customer journey, online to offline.
1 – When a customer clicks a digital ad, a click ID is carried over to the website.
2 – We place a tag on your site that captures all website events – where your customers come from and how they convert
3 – We integrate with your website conversion tools and CRM to capture customer and job details
4 – We normalize all the data (steps 1-3) from different platforms into one cohesive data set
5 – Instead of outdated digital KPIs like clicks & leads, we use our revenue data to optimize your business
Revenue Control Board
We measure revenue from digital marketing channels. For any period of time, you’ll see your job booking rate, customer acquisition costs, revenue by advertising channel, and average ticket.
We track each phone call generated by digital marketing channels. Whether calling from your website or directly from the ad, we can measure the quality of the call.
Revenue By Zip Code
Identify what marketing channels are having the biggest impact in different zip codes throughout your target area.
A report highlighting every customer and their corresponding job that contributed to revenue performance, for any period of time.
Web Events Sensor
Using our custom-built tag, we track all web behavior and wire it to your CRM data to understand and improve marketing performance. We Don’t need to connect to Google Analytics.
You’ll be paired with an experienced Revenue Comfort Specialist whose purpose is to help you understand the data and grow your business using our tools.
Our Multi-Stage Approach
Revenue Measurement and Efficiency Optimization
You’re probably leaking a lot of money on invaluable “conversions” but you don’t have the tools to find the leaks.
You’ll get a solution installed that will measure marketing channel revenue. All data is updated automatically at midnight, keeping the data relevant and actionable all throughout the year.
We connect website events to customer data in the CRM.
You’d be shocked at how few “conversions” generate revenue from marketing spend.
We’ve seen it all – wrong numbers, techs calling in from paid ads, existing customers re-scheduling appointments, etc. We comprehensively track lead to revenue, accurately.
We’re here to give you a competitive advantage.
It’s time for quality revenue data.